What would you pick? A three-to-five page paper describing God’s connection to us or Michelangelo’s Creation of Adam from the Sistine Chapel (on right).
In an article for The Alban Institute, Lynne M. Baab expresses how your church website can communicate your church vision. Photos of people seem more invitational than buildings to a limit. People looking directly into the camera could overwhelm site visitors versus those with people engaged in activities. The trend is to select imagery, not people, to symbolize the congregation; their values and mission, pictures that convey grace or redemption.
This task is not for the faint of heart and should you wish to undertake this assignment, a small committee working with a selection process would be best not only for your church to arrive at the appropriate imagery, but to cut down on cost in your website design as designers and developers may charge you for that perfect shot that conveys your warm, inviting congregation who is full of grace and devotion.
Take the time to read the article as it brings out many great points to consider as you live with and adapt your church’s website. http://www.alban.org/conversation.aspx?id=5906
I hope you picked Michelangelo over the paper.
Peace--
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